So you want to create your online course in the next few months but you think ……
“Online Course Question: How do I take all that I want to share and distill it down into something easy for others to digest without compromising the content?”
This is a good question because it can be hard to really distill everything you know into a course.
I do this for my clients everyday and I still struggle with this. It’s not uncommon.
So if you’re in that place, don’t worry about it. It’s okay.
Watch the video below to check out my answer:
The first this I would say is focus on just the outcome. Focus on where that person is right now and what their struggle is and where they need to get to.
I think what happens a lot of the time is we think that we need to teach someone everything that we know. Actually, that is totally the wrong way to go about it because you’re actually doing a disservice to the people that need you. Giving someone more content and more information can be overwhelming and is not the goal. The goal is to be able to help someone with one problem and help them solve it – period!
That’s it, so if you think about it, you don’t need to overcomplicate it.
Especially if you’re just starting out and this is your first time creating an online course, just focus on one problem and help them solve that problem. Maybe it’ll take them four steps to get to that outcome, Maybe it’ll take them six steps and that’s okay.
It’s okay to be able to solve one problem and sell it as a beginner’s level course. Sometimes we can caught up in thinking, “But they need to know this, and they have to know that and they have to know this etc”
Actually, no. People just want an outcome, a result, a transformation.
From the beginners level you can then create another online course that becomes your intermediate course that builds on from what they learnt initially.
It’s really a journey and it’s not so much about telling your ideal clients everything you know right now. They just need to know what will help them right now to move forward.
Just focus on where they are right now and the type of person that they are, which is also really important to understand.
Are they in a certain niche? What type of person are they? Are they corporate women or men? Are they mothers?
Women in corporate roles and stay at home mother may have very different struggles – depending on your course. Maybe they want to get to the same outcome, but they’ll have very different struggles and concerns, so it’s easier to speak to one of those types of people than it is to talk to both of them. Being specific is the way to go.
I hope that answers the question. I’d love to hear your thoughts so feel free to jump in on the comments section below.
If you’re feeling stuck, frustrated and overwhelmed by your online course creation efforts, apply for a Complimentary Clarity Session and we can uncover whereabouts you are in the creation process if you’re struggling with regards to creating your course and how I can help you move forward.